If you were setting out to make a country rich, what kind of mindsets and ideas would be most likely to achieve your goals? We invent a country, Richland, and try to imagine the psychology of its inhabitants. If you like our films, take a look at our shop (we ship worldwide):
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FURTHER READING
“Most of what we call ‘politics’ really revolves around the question of what you need to do to make a country richer.
Rather than ask this of any specific country, let’s imagine designing a country from scratch. How could you make it as rich as possible?
Suppose the brief was to design ‘Richland’: an ideal wealth-creating society. What would be the chief characteristics you’d need to build into this society? What would a nation look like that was ideally suited to success in modern capitalism?...”
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CREDITS
Produced in collaboration with:
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